Cookie Policy
Last Updated: June 4, 2026
1. Introduction
Welcome to Taco Time's Cookie Policy. This document provides detailed information about how we use cookies and similar tracking technologies when you visit our website at meal-tacotime.digital. We are committed to being transparent about the data we collect and how we use it to improve your experience on our platform.
This Cookie Policy should be read alongside our Privacy Policy and Terms of Service, which together govern your use of our website and services. If you have any questions about our use of cookies, please contact us at [email protected].
This policy applies to all users of our website, including visitors, customers, and anyone who interacts with our digital services. As a business operating in the United States, we comply with applicable federal and state laws governing the use of cookies and online tracking technologies, including the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) for California residents, and the Federal Trade Commission (FTC) Act for general consumer protection.
2. What Are Cookies?
Cookies are small text files that are placed on your device (computer, smartphone, tablet, or other internet-enabled device) when you visit a website. They are widely used by website owners to make websites work more efficiently, provide a better user experience, and deliver reporting information.
Cookies are created by the web server and sent to your browser when you first visit a website. Your browser stores the cookie, and the next time you visit the same website, the browser sends the cookie back to the server. This allows the website to recognize your device and remember certain information about your previous visits.
2.1 How Cookies Work
When you visit meal-tacotime.digital, our servers send cookie files to your browser. These files are stored locally on your device. Each time you return to our website or navigate to a new page, your browser sends these cookies back to us, allowing us to:
- Remember your preferences and settings
- Keep you logged in to your account
- Understand how you use our website and services
- Deliver relevant content and advertisements
- Analyze and improve the performance of our website
- Provide secure and seamless online ordering experiences
2.2 First-Party vs. Third-Party Cookies
Cookies can be either first-party or third-party:
- First-party cookies are set directly by Taco Time (meal-tacotime.digital) and can only be read by our website.
- Third-party cookies are set by external services or platforms (such as Google Analytics, Google Ads, or social media networks) that we use on our website. These third parties may also use cookies to collect information about your online activities across different websites.
2.3 Session Cookies vs. Persistent Cookies
- Session cookies are temporary and are deleted from your device when you close your browser. They are used to maintain your session while you navigate our website.
- Persistent cookies remain on your device for a set period of time or until you manually delete them. They are used to remember your preferences and settings for future visits.
3. Types of Cookies We Use
We use several categories of cookies on meal-tacotime.digital. Below is a detailed explanation of each type and why we use them.
3.1 Strictly Necessary / Essential Cookies
These cookies are essential for the proper functioning of our website and cannot be switched off in our systems. They are usually set in response to actions you take, such as setting your privacy preferences, logging in, or filling out forms — including placing a food order. Without these cookies, certain parts of our website may not function correctly.
Essential cookies do not store any personally identifiable information and are not used for marketing or advertising purposes. Under most privacy frameworks, including the CCPA/CPRA and FTC guidelines, these cookies do not require your consent because they are strictly necessary to provide the service you have requested.
3.2 Analytics Cookies
Analytics cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This data helps us improve our website's performance, content, and user experience. We use Google Analytics to collect this information.
Analytics cookies track metrics such as the number of visitors to our site, the pages they visit, the time they spend on each page, and the links they click. This information helps us identify popular content, understand navigation patterns, and make data-driven decisions to enhance our services.
3.3 Functional Cookies
Functional cookies allow our website to remember choices you make and provide enhanced, personalized features. For example, they may remember your location, your preferred language, your saved menu items, or your login credentials. These cookies may be set by us or by third-party service providers whose services we have added to our pages.
3.4 Advertising and Targeting Cookies
Advertising cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to measure the effectiveness of advertising campaigns. They are usually placed by advertising networks with the website operator's permission. We use Google Ads cookies for this purpose.
These cookies remember that you have visited a website and this information is shared with other organizations such as advertisers. Quite often targeting or advertising cookies will be linked to site functionality provided by the other organization.
4. Specific Cookies We Use
The following table provides detailed information about the specific cookies used on meal-tacotime.digital, including their names, purposes, types, and durations.
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
_session_id |
Taco Time | Maintains your session while browsing our website and placing orders. Essential for the online ordering process. | Essential | Session (deleted when browser closes) |
csrf_token |
Taco Time | Security cookie used to prevent Cross-Site Request Forgery (CSRF) attacks, ensuring secure form submissions. | Essential | Session |
cart_id |
Taco Time | Stores your shopping cart contents so your selected menu items are preserved during your visit. | Essential / Functional | 7 days |
user_preferences |
Taco Time | Remembers your preferences such as location, dietary preferences, and display settings to personalize your experience. | Functional | 1 year |
cookie_consent |
Taco Time | Records your cookie consent preferences so we do not ask for consent on every visit. | Essential | 1 year |
_ga |
Google Analytics | The main Google Analytics cookie. Used to distinguish unique users by assigning a randomly generated number as a client identifier. Helps calculate visit, session, and campaign data for site analytics reports. | Analytics | 2 years |
_gid |
Google Analytics | Used by Google Analytics to distinguish users. Stores and updates a unique value for each page visited and is used to count and track pageviews. | Analytics | 24 hours |
_gat |
Google Analytics | Used by Google Analytics to throttle request rate, limiting data collection on high-traffic sites. Helps manage the number of requests to Google's servers. | Analytics | 1 minute |
_gcl_au |
Google Ads | Used by Google Ads (formerly Google AdWords) to store and track conversions. Helps measure the effectiveness of advertising campaigns by linking ad clicks to conversions on our website, such as completing a food order. | Advertising | 90 days |
_fbp |
Facebook / Meta | Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Tracks user behavior across websites to provide targeted advertising. | Advertising | 3 months |
fr |
Facebook / Meta | Used by Facebook to deliver, measure, and improve the relevancy of ads. Contains a unique browser and user ID combination used for targeted advertising. | Advertising | 3 months |
_hjSessionUser |
Hotjar (if applicable) | Set when a user first lands on a page with the Hotjar script. Used to persist the Hotjar User ID which is unique to that site. Ensures data from subsequent visits to the same site are attributed to the same user ID. | Analytics | 1 year |
5. How to Manage and Disable Cookies
You have the right to decide whether to accept or reject cookies (other than strictly necessary cookies). There are several ways you can manage your cookie preferences:
5.1 Browser Settings
Most web browsers allow you to control cookies through their settings preferences. You can configure your browser to block all cookies, accept only certain types of cookies, or notify you when a cookie is being set. Here are links to cookie management instructions for the most popular browsers:
- Google Chrome: Go to Settings > Privacy and Security > Cookies and other site data. You can choose to block third-party cookies or all cookies. Visit: Chrome Cookie Settings
- Mozilla Firefox: Go to Options > Privacy & Security > Cookies and Site Data. Visit: Firefox Cookie Settings
- Apple Safari: Go to Preferences > Privacy > Cookies and website data. Visit: Safari Cookie Settings
- Microsoft Edge: Go to Settings > Privacy, search, and services > Cookies. Visit: Edge Cookie Settings
- Opera: Go to Settings > Advanced > Privacy & security > Site Settings > Cookies. Visit: Opera Cookie Settings
Please note that if you use different devices or browsers to access our website, you will need to manage your cookie settings on each device and browser separately.
5.2 Opt-Out Tools for Specific Services
You can also opt out of specific third-party cookies by using the following opt-out tools provided by the respective services:
- Google Analytics: You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on. This add-on prevents the Google Analytics JavaScript from sharing information about website visits with Google Analytics.
- Google Ads / Personalized Advertising: You can opt out of personalized advertising from Google by visiting Google Ad Settings or by visiting aboutads.info.
- Facebook / Meta: You can manage your Facebook ad preferences and opt out of interest-based ads by visiting your Facebook Ad Preferences page.
- Network Advertising Initiative (NAI): You can opt out of targeted advertising from NAI member companies by visiting the NAI Opt-Out Tool.
- Digital Advertising Alliance (DAA): You can opt out of interest-based advertising from participating companies by visiting aboutads.info.
- Your Online Choices (for US users): Visit youronlinechoices.com to manage your online advertising preferences.
5.3 Mobile Device Settings
If you access our website via a mobile device, you can control cookies through your device's privacy settings. Both iOS and Android devices provide options to limit ad tracking and manage website data stored by apps and browsers.
- iOS (Apple): Go to Settings > Privacy & Security > Tracking to limit app tracking. You can also manage website data in Settings > Safari > Advanced > Website Data.
- Android (Google): Go to Settings > Privacy > Ads to opt out of ads personalization.
6. Impact of Disabling Cookies
While you have the right to disable or block cookies, please be aware that doing so may affect your experience on meal-tacotime.digital. The following impacts may occur if you choose to disable certain types of cookies:
| Cookie Type | Impact If Disabled |
|---|---|
| Essential / Strictly Necessary | Core functionality will be impaired. You may not be able to add items to your cart, complete orders, or access your account. The website may not work as intended. |
| Functional | Your preferences (such as saved location, dietary settings, or login details) will not be remembered. You will need to re-enter this information on each visit, resulting in a less personalized experience. |
| Analytics | We will not be able to track how you use our website, which means we may be less effective at identifying and fixing performance issues or improving the user experience. |
| Advertising | You will still see advertisements, but they will be less relevant to your interests. You may see the same ads more frequently, and the overall ad experience may be less personalized. |
7. Cookies and California Privacy Rights
If you are a resident of California, you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) regarding the personal information collected through cookies. These rights include:
- Right to Know: You have the right to know what personal information is collected, used, shared, or sold through cookies.
- Right to Opt-Out of Sale/Sharing: You have the right to opt out of the sale or sharing of your personal information collected through cookies for cross-context behavioral advertising. We provide a "Do Not Sell or Share My Personal Information" option in accordance with CCPA/CPRA requirements.
- Right to Limit Use of Sensitive Personal Information: Where applicable, you have the right to limit the use and disclosure of sensitive personal information.
- Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights, including denying you access to our food ordering services.
To exercise your California privacy rights, please contact us using the information provided in Section 9 below.
8. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technologies, legal requirements, or for other operational reasons. When we make changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you via email or through a prominent notice on our website.
We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies. Your continued use of meal-tacotime.digital after any changes to this Cookie Policy constitutes your acceptance of the updated terms.
9. Contact Us
If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please do not hesitate to contact us using the details below:
Taco Time
- Email: [email protected]
- Website: meal-tacotime.digital
We are committed to responding to all inquiries related to this Cookie Policy within a reasonable timeframe. If you are a California resident exercising your rights under the CCPA/CPRA, we will respond within the timeframes required by applicable law.